Category: Toronto

Misconceptions About SEO Marketing

selfie at Marketing

Anyone combing through Toronto’s digital agency landscape will probably encounter companies with service pages offering SEO Marketing. But if readers drill down on the supporting material, or send emails to ask follow-ups, they’ll likely find the firm does both SEO and content marketing but doesn’t merge them with any strategic vision. Most agencies lack the… Read more »

How Will ChatGPT Affect SEO and Marketing in 2023?

ChatGPT used in marketing in Toronto

Artificial intelligence has finally arrived. OpenAI’s ChatGPT debuted on November 30th, 2022, and historians will mark the day as the birth of the world’s first useful AI super tool. I’m not exaggerating. This launch represents the start of a revolution – bad news for anyone with an easily automated job.  Whole careers will disappear along… Read more »

Black in Business – Working Together with CAMSC (Canadian Aboriginal and Minority Supplier Council)

black owned business leaders in Toronto

Karl Dionne, President and Founder of KPDI, and Vice President of Business Development Jamie Bracken attended CAMSC’s 18th Diversity Procurement Fair in April 2022 and came away feeling very encouraged about the opportunities ahead. The interest in diversity procurement shown by the major corporations in attendance was impressive, including Facebook, Accenture, IBM, Johnson & Johnson,… Read more »

How KPDI does SEO

Search Engine Optimization Fundamentals in 2017 Business writers who set about detailing the changes to Search Engine Optimization in the year 2017 could approach the subject the same way they might report on this year’s new model cars, or cell phones or even new shoe designs. Any author reasonably proficient in SEO theory might start… Read more »